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Jim Cramer - Mad MoneyGapGPSDON'T BUYJun 05, 2026

Leisurewear is doing poorly. Gap's Q1 net sales were -12% and same-store sales -11%.

Jim Cramer - Mad Money

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Stock price when the opinion was issued

$21.56

As of Jun 05, 2026. Market Open.

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BUY ON WEAKNESS

A high-beta stock. She'd love to get back into it--needs a dip. Trades at 11x forward PE. Is delivering on comps. Is mad she sold it (at a profit).

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Curated by Michael O'Reilly since 2020.
1550+ opinions with 4.81 rating (one of the best performing expert).

PAST TOP PICK

(A Top Pick Jul 15/25, Up 9.3%)Stockchase Research Editor: Michael O'Reilly

Our PAST TOP PICK with GAP is progressing well. To remain disciplined, we recommend trailing up the stop (from $14) to $18 at this time.

COMMENT

They reported a mixed quarter today with an earnings beat, but revenues missing. But Banana Republic is improving, but management said they have problems with Trump's tariffs that will drag on their margins. Yet, shares rallied after hours based on the conference call.

WEAK BUY

Really suffering today, despite the good print. Company estimated $300M in costs due to tariffs, but that tariffs will be neutral in the long term. If you're looking for a retail stock, a good name to buy now.

But is retail a good thing to own? It's a very tough trade, just like airlines. You have to be right, and it's very economically sensitive. Jeff Bezos says that, eventually, all retailers go broke.

BUY

Is oversold. They have strong same-store sales.

BUY

Is up 22% for her, but won't take profits now. It trades at 12x PE and yields 2.5%. It's a turnaround story run by a good CEO and creative director. They are gaining market share in 3 of their 4 brands. Likes it long term.

BUY

Likes CEO. It's been gaining market share for 7 straight quarters as inventory declines the past 8.

BUY

She added to the Gap, purely because of the CEO change, and it's taken time for him to make an impact by hiring new executives to his team, resulting in inventory control and better gross margins. Have been gaining market share for the last 6 quarters.

BUY

It reports Thursday. They delivered an amazing last quarter. Shares soared, then plunged. He expects another great quarter, but no crash.

COMMENT

It's turning around. Just reported. Only 1% growth in same-store sales in their largest division, Old Navy, but shares caught fire, even though other divisions should weakness.

BUY

Shares had fallen before last week's report. They beat far better same-store sales and an earnings beat which surprised the street. Shares soared over 30% last Friday, hammering short-sellers.

DON'T BUY

Walmart will crush everything when it reports tomorrow. Avoid the Gap. Avoid.

SELL

He sold 20 positions and now has his highest cash position (over 60%) since 2008. The reason is that he doesn't know what will happen with the economy and is bracing for a big decline if that happens. If so, he will buy back these shares at a lot lower price. He sold Gap, among others. He often gets Gap emails touting 60-70% off. He sold many retailers, because he expects them to slash prices to move inventory. Higher interest rates are another worry.

DON'T BUY

American Eagle is better (he owns it) at a 3% yield and good managers and it just bought a great company, and the stock is getting hammered. So, how can he recommend Gap, whose business is worse?

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