Opinions Stockchase Insights
WD-40 CompanyWDFCBUYJan 05, 2026
Stockchase InsightsUnknown
$195.61
Stock price when the opinion was issued
$199.97
As of May 29, 2026. Market Open.
chemicals
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Stockchase Research Editor: Michael O'Reilly This well known household product continues to put up solid results. Latest reported revenue was up over 26%, aggressively beating expectations, and gross margin continues to expand with increased cost efficiencies. Management just raised 2021 earnings guidance, above market expectations. The dividend is modest, but has increased in each of the past 11 years (backed by a payout ratio of 51%) and is due for another increase shortly. We would buy this with a stop-loss of $240, looking to target $353 -- over 20% upside. Yield 0.89% (Analysts’ price target is $353.00)
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We feel WDFC is a great business, and it is a smaller name ($2.7B market cap), but its growth rate has slowed in recent years, which has caused its price to stagnate. Margins are generally moving in the right direction, but they are cyclical, and its valuation has contracted from above 50X forward earnings to 32X today. It pays a decent yield of 2%, and we think it can be a decent compounder over time, but it is fairly small, is not without its risks, and we think it can be a decent defensive-type name over a long period of time, but we would not expect rapid growth anytime soon.
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