VictoryShares Free Cash Flow ETF (VFLO)

Rules-based. Selects the 50 most profitable companies with high FCF yields and favourable growth prospects. Quality/value tilt. Different than traditional market cap exposure. No leverage, no options. Concentrated, exposed primarily to large- and mid-caps.

Current tilts are technology, energy, and healthcare, but those are going to change. Likes it. Would appeal to a factor-based investor. Make sure you size it correctly, as sometimes the tracking error can be a bit hard to handle. Be disciplined -- don't quit when you're underperforming, as you'll realize losses only to give up future returns. In the past, some of the market-cap weighted indexes have outperformed a lot of these value-based ETFs (but not this year).

See one of his Top Picks, which is similar.