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Harley DavidsonHOGDON'T BUYAug 21, 2015Stock price when the opinion was issued
As of Aug 21, 2026. Market Open.
(A Top Pick March 19/15. Down 16.7%.) Sold his holdings in June. Recreational vehicle sales tend to be very highly correlated with employment and household formation, which have both been strong. What really affected them was the US$, as they derive about 25% of their sales from outside of the US, but manufacture everything in the US.
It is interesting and it is an iconic brand. It is cyclical. It has a couple of head winds right now: the currency (US$ appreciation) and there is a demographic trend which is favouring the cheaper smaller bikes. However, they are not in a growth market and are competing for market share with Indian Motorcycle. Feels that there are better places to be.