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Jim Cramer - Mad MoneyBrunswick Corp.BCBUYOct 29, 2021

50% from its revenues come from parts and services, predictable revenues. It doesn't rely entirely on sales. It will endure supply shortages and the street is overlooking this.

Jim Cramer - Mad Money

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$93.09

Stock price when the opinion was issued

$80.40

As of Jun 05, 2026. Market Open.

household goods

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DON'T BUY

Monday is an investor summit, and the rising cost of gas will be discussed. The company expected to be de-cyclical after Covid, but that didn't happen. He fears they may lower guidance again.

BUY

Good CEO and a buy at 8x earnings, but warning: the market doesn't believe this stock will come back. He disagrees.

BUY

The boat-maker and is considered unfairly as a Covid stock. Their products are sold out for a while, so this is far from falling apart as the pandemic fades. Likes it. Has tremendous pricing power.

HOLD

Hold it. He likes it. Some people point to their bad head-and-shoulders chart pattern, though that doesn't deter him. Their mobile homes have been sold out for a while. He owns one.

BUY

Like Thor, BC this has slid unfairly this year. Covid winners are unfairly pigeonholed as reopening losers. Brunswick's boats remain in high demand. Covid has given them not only a boost during the pandemic but represents a long-term game-change as Brunswick enjoys strong demand and back orders. Add to this excellent managers.

HOLD

He recommended it a month ago and shares have since slid. Why? No reason. Hold onto it. Will benefit from the summer season.

STRONG BUY

Last year's lockdown winners are perceived to be one-time winners as we reopen. Not so with BC. We're on the verge of the great outdoors season. Last week, they posted nearly 50% revenue growth, but shares barely budged though it made a new high today. They expanded capacity but still can't meet demand. There'll remain a boat shortage. It sells below next year's 13x earnings--cheap. It's a screaming buy, a secular grower.

BUY

Yesterday, this boat maker reported the latest in a string of blowout reports, with a huge top and bottom line beat with nearly 50% revenue growth and over 100% earnings growth YOY. There's a huge boat shortage in the U.S. Even adding production doesn't meet demand. BC raised its forecast for 2021 and 2022 from $7 to $8.25-8.75.

BUY

The king of boats, a fine way to vacation during Covid. They just reported a strong quarter with a top and bottom line beat and raised guidance, but the stock didn't move. Maybe we're moving into a seasonal trend when there's no boating.

BUY

They sell boats, and people can't travel to vacation, so boating has become popular. Boating is seasonal, but this year is different, because of Covid. The stock is up 6% in the last three months.

PAST TOP PICK

(Top Short Aug 20/09. Down 83.90%.) Still sticking with it. Has a very small position. If the market weakens, this is one that will come off.

PAST TOP PICK

(Top Pick Aug 20/09, Up 47.73%) Still likes it and still has the short position.

PAST TOP PICK

(Top Short Aug 20/09. Down 35.17%.)

TOP PICK

Top Short A classic case of a very economically sensitive business. Share prices up about 100% this year. Won't generate any earnings this year or 2010. People are evaluating it on the hopes of earnings in 2011, which has a 20X earnings multiple. Fair amount of debt on its balance sheet.

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