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Top 10 Favourite Canadian Companies – Where We Like to Shop (2019)

Melisa R. H. Posted On April 16, 2019
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DailyHive recently published a report about Canada’s most admired companies. The results are from the 2019 Corporate Reputation Study conducted by research firm Leger and intended to to see which brands Canadian consumers admired.

Canadians are big consumers and there are some favourite companies that most Canadians have shopped at. These include giants such as Amazon, Dollarama and Canadian Tire.

Favorite companies are usually growing and interesting investment options. Most of these companies are publicly traded on the TSX, the NASDAQ or the NYSE. Discover the companies most admired by Canadians with expert opinions on the stock :

🛍 Consumer

Canadian Tire Corporation Ltd (CTC-T)
A great Canadian retail stock. They have integrated well their acquisitions of Mark’s and SportsCheck and are a leader in the sports business in Canada. Their balance sheet is healthy and they have raised dividends. Seasonally, their period is from January to mid-April.

Canadian Tire Corporation Ltd (CTC-T) — Stockchase
Canadian Tire Corporation Ltd (CTC-T) — Stockchase

Opinion about CTC-T: Traditional bricks and mortar business that will face competition from eCommerce. Undifferentiated shopping experience that is not enjoyable. Discretionary product offering makes it difficult to retain customers. Would not recommend investing at this time. Housing slowdown in Canada will also be hard on the business. 

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Dollarama Inc. (DOL-T)
A strong cash flow generator. They are a growth company that are still adding stores. They got hit in the December correction and have been going sideways but this could be a good investment in the long-term.

Dollarama Inc. (DOL-T) — Stockchase
Dollarama Inc. (DOL-T) — Stockchase

Opinion about DOL-T: Last year, even when US dollar stores were struggling, DOL was chugging ahead. Management has been a great acquirer, integrator, and operator. Not cheap. Wouldn't bet against it. Hold and be happy, until something changes.

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Loblaw Companies Ltd (L-T)
A defensive name you want to have in case of a recession. Their acquisition of Shoppers was a success and has been seen positively by investors.Consumer stocks are becoming more popular as investors adopt a more defensive strategy.

Loblaw Companies Ltd (L-T) — Stockchase
Loblaw Companies Ltd (L-T) — Stockchase

Opinion about L-T: Likes the exposure to the business, which has operating leverage.

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Kellog (K-N)
Another defensive name. They produce cereal and snacks that are very popular with Canadians. They pay a nice dividend. They purchased Pringles a couple of years ago, and are trying to diversify their offerings.

Kellanova (K-N) — Stockchase
Kellanova (K-N) — Stockchase

Opinion about K-N: Driven by the legacy of our innovative founder, w.k. kellogg, the kellogg company is the world’s leading producer of cereal, and a leader in cookies, crackers, and savory snacks production. every day, our well-loved brands, delight families in more than 180 countries. with annual sales of more than $14 billion, our brands…

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Amazon.com (AMZN-Q)
The most popular e-commerce store. They have activities in retail, cloud services and is well diversified, touching many sectors. They are growing their cloud services. Investors are looking at it closely as their valuation has been coming down, and they are still bullish on e-commerce.

Amazon.com, Inc. (AMZN-Q) — Stockchase
Amazon.com, Inc. (AMZN-Q) — Stockchase

Opinion about AMZN-Q: He'd absolutely buy for a long-term hold. One of the 3 major players in cloud. E-commerce division is still a loss leader, but still such a draw and massive threat to rest of retail. Generating free cashflow, valuation has come down, lots of growth going forward. 

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Costco Wholesale (COST-Q)
They have a great balance sheet and keep producing great results. They are driven by memberships. The valuation is a little high so we would buy on weakness. Many analysts think that Costco is resistant to Amazon although they need to bulk up their online presence.

Costco Wholesale Corporation (COST-Q) — Stockchase
Costco Wholesale Corporation (COST-Q) — Stockchase

Opinion about COST-Q: Great company, a staple. Pullback lately. Membership renewal has been great, and she's watching that. Ranks 10/10 on fundamentals. She'd buy. Upside potential still 13-14% from here. 

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💻 Technology

Alphabet Inc. / Google (GOOG-Q)
Much of the internet is accessed using Google by Canadians. In addition, google home devices have penetrated many households as the smart device of choice. Combined with their android operating system, Google/Alphabet is used by most Canadians on a daily basis.

Alphabet Inc (GOOG-Q) — Stockchase
Alphabet Inc (GOOG-Q) — Stockchase

Opinion about GOOG-Q: In his momentum mandate. Reported 2 days ago and beat on sales, earnings, and other key performance metrics. Earnings up ~22%, sales up 15%. Acceleration of cloud computing, now ~$50B a year and probably the fastest-growing part of the business. Stepping up capital spending on the AI arms race, yet also authorized…

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Sony Corp. ADR (SNE-N)
Their activities include technology, games and movies. The most important products are the PlayStation consoles, cameras and their entertainment segment. There are some people who are very bullish on their content department.

Sony Corp. ADR (SNE-N) — Stockchase
Sony Corp. ADR (SNE-N) — Stockchase

Opinion about SNE-N: Not great over the years, suffering from a bloated infrastructure and lacking focus, like many Japanese companies. It should be split into a few companies.

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Microsoft (MSFT-Q)
A driver of the online world.They have a solid balance sheet and are performing well. They are moving towards becoming a software service company. Microsoft also enjoys a healthy installed base with high recurring revenue with low cost. They pay a nice dividend that will grow.

Microsoft Corp (MSFT-Q) — Stockchase
Microsoft Corp (MSFT-Q) — Stockchase

Opinion about MSFT-Q: It reports Wednesday. Wait until the CEO speak before making a move either way.

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Samsung Electronics (005930-KRX)
Canadians love their phones and they’re one of the largest smartphone manufacturer and a huge producer of smartphone components. They generate great cash-flow and pays a nice dividend for an Asian company. Around 50% of their revenue comes from phones and chips.

Samsung Electronics (005930-KRX) — Stockchase
Samsung Electronics (005930-KRX) — Stockchase

Opinion about 005930-KRX: (A Top Pick Nov 29/23, Down 28%) Sold in July, after doing quite well and reaching his price target. Lots of legacy businesses. 

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