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Top 10 Favourite Canadian Companies – Where We Like to Shop (2019)

Melisa R. H. Posted On April 16, 2019
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DailyHive recently published a report about Canada’s most admired companies. The results are from the 2019 Corporate Reputation Study conducted by research firm Leger and intended to to see which brands Canadian consumers admired.

Canadians are big consumers and there are some favourite companies that most Canadians have shopped at. These include giants such as Amazon, Dollarama and Canadian Tire.

Favorite companies are usually growing and interesting investment options. Most of these companies are publicly traded on the TSX, the NASDAQ or the NYSE. Discover the companies most admired by Canadians with expert opinions on the stock :

🛍 Consumer

Canadian Tire Corporation Ltd (CTC-T)
A great Canadian retail stock. They have integrated well their acquisitions of Mark’s and SportsCheck and are a leader in the sports business in Canada. Their balance sheet is healthy and they have raised dividends. Seasonally, their period is from January to mid-April.

Canadian Tire Corporation Ltd (CTC-T) — Stockchase
Canadian Tire Corporation Ltd (CTC-T) — Stockchase

Opinion about CTC-T: Traditional bricks and mortar business that will face competition from eCommerce. Undifferentiated shopping experience that is not enjoyable. Discretionary product offering makes it difficult to retain customers. Would not recommend investing at this time. Housing slowdown in Canada will also be hard on the business. 

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Dollarama Inc. (DOL-T)
A strong cash flow generator. They are a growth company that are still adding stores. They got hit in the December correction and have been going sideways but this could be a good investment in the long-term.

Dollarama Inc. (DOL-T) — Stockchase
Dollarama Inc. (DOL-T) — Stockchase

Opinion about DOL-T: In his firm's Canadian dividend growth strategy portfolio. Not a great dividend, though it does grow. Focused more on inorganic growth and share buybacks. Almost AMZN-proof, scale gives them buying power. In Canada, topline is growing close to 10%, margins are improving. Trades at over 40x next year's earnings, so wise to…

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Loblaw Companies Ltd (L-T)
A defensive name you want to have in case of a recession. Their acquisition of Shoppers was a success and has been seen positively by investors.Consumer stocks are becoming more popular as investors adopt a more defensive strategy.

Loblaw Companies Ltd (L-T) — Stockchase
Loblaw Companies Ltd (L-T) — Stockchase

Opinion about L-T: Likes its positioning in food retail and its pharmaceutical business. Expansion of pharmacists' duties is helping traffic. Discount banners have really been benefiting from softness in the economy, and they have plans to expand the discount footprint. Acquisition of TNT, an Asian chain, is going well.

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Kellog (K-N)
Another defensive name. They produce cereal and snacks that are very popular with Canadians. They pay a nice dividend. They purchased Pringles a couple of years ago, and are trying to diversify their offerings.

Kellanova (K-N) — Stockchase
Kellanova (K-N) — Stockchase

Opinion about K-N: Driven by the legacy of our innovative founder, w.k. kellogg, the kellogg company is the world’s leading producer of cereal, and a leader in cookies, crackers, and savory snacks production. every day, our well-loved brands, delight families in more than 180 countries. with annual sales of more than $14 billion, our brands…

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Amazon.com (AMZN-Q)
The most popular e-commerce store. They have activities in retail, cloud services and is well diversified, touching many sectors. They are growing their cloud services. Investors are looking at it closely as their valuation has been coming down, and they are still bullish on e-commerce.

Amazon.com, Inc. (AMZN-Q) — Stockchase
Amazon.com, Inc. (AMZN-Q) — Stockchase

Opinion about AMZN-Q: Cloud business is the growth driver, sort of subsidizing the retail operations. Retail margins are much lower, only mid-high single digits. Using automation to try to decrease cost of delivery. Prime memberships provide nice recurring revenue stream. Investing in AI, which will benefit retail. Very well run and focused. Hasn't fully recovered…

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Costco Wholesale (COST-Q)
They have a great balance sheet and keep producing great results. They are driven by memberships. The valuation is a little high so we would buy on weakness. Many analysts think that Costco is resistant to Amazon although they need to bulk up their online presence.

Costco Wholesale Corporation (COST-Q) — Stockchase
Costco Wholesale Corporation (COST-Q) — Stockchase

Opinion about COST-Q: Growth is driven by steady cadence of new-store expansion. Good traffic. About 9% compounded rate of sales growth over the last decade. Earnings have grown ~13%. Always looks expensive compared to peers, but that reflects its enduring, sustainable competitive advantage. Any day that ends in "y" is a good day to buy.…

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💻 Technology

Alphabet Inc. / Google (GOOG-Q)
Much of the internet is accessed using Google by Canadians. In addition, google home devices have penetrated many households as the smart device of choice. Combined with their android operating system, Google/Alphabet is used by most Canadians on a daily basis.

Alphabet Inc (GOOG-Q) — Stockchase
Alphabet Inc (GOOG-Q) — Stockchase

Opinion about GOOG-Q: In his firm's momentum portfolio. Dominant in Search and leader in digital ads, which are tremendously cash-generative. YouTube is an increasingly valuable ad property. Cloud services growing rapidly, one of top 3 players. Innovative AI investments should pay off nicely. Waymo is interesting for its cash-generating potential.

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Sony Corp. ADR (SNE-N)
Their activities include technology, games and movies. The most important products are the PlayStation consoles, cameras and their entertainment segment. There are some people who are very bullish on their content department.

Sony Corp. ADR (SNE-N) — Stockchase
Sony Corp. ADR (SNE-N) — Stockchase

Opinion about SNE-N: Not great over the years, suffering from a bloated infrastructure and lacking focus, like many Japanese companies. It should be split into a few companies.

stockchase.com stockchase.com

Microsoft (MSFT-Q)
A driver of the online world.They have a solid balance sheet and are performing well. They are moving towards becoming a software service company. Microsoft also enjoys a healthy installed base with high recurring revenue with low cost. They pay a nice dividend that will grow.

Microsoft Corp (MSFT-Q) — Stockchase
Microsoft Corp (MSFT-Q) — Stockchase

Opinion about MSFT-Q: (A Top Pick Jun 24/24, Up 8%) Hitting all-time record highs, with more upside. Still holds. His biggest exposure to technology.

stockchase.com stockchase.com

Samsung Electronics (005930-KRX)
Canadians love their phones and they’re one of the largest smartphone manufacturer and a huge producer of smartphone components. They generate great cash-flow and pays a nice dividend for an Asian company. Around 50% of their revenue comes from phones and chips.

Samsung Electronics (005930-KRX) — Stockchase
Samsung Electronics (005930-KRX) — Stockchase

Opinion about 005930-KRX: (A Top Pick Nov 29/23, Down 28%) Sold in July, after doing quite well and reaching his price target. Lots of legacy businesses. 

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