TSE:BB

BlackBerry (BB.TO)

16.05
+1.43 (9.78%)
as of Jun 26, 2026, 7:53:36 pm Market Open.
580 watching
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Investor Insights
star iconJun 26, 2026, 12:00 am

This summary was created by AI, based on 12 opinions in the last 12 months.

BlackBerry (BB-T) has undergone a significant transformation from a phone manufacturer to a software-centric company, particularly in the automotive sector, where it is focusing on cybersecurity and autonomous driving technologies. The reviews highlight that the company's recent performance has been strong, with notable achievements in security rollouts and a robust cash flow. However, experts caution that while the technical setup looks positive and there has been a consistent upward trajectory since March, expectations should be tempered due to the company's history as a fallen champion. Some reviews underscore the interesting technology in automotive applications, even as they note the stock's recent uptick might warrant profit-taking. Analysts acknowledge a year-over-year revenue growth of around 15%, but concerns about sustainability and overall market dynamics suggest a wait-and-see approach, with some considering it a more speculative investment.

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Consensus
Mixed
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Valuation
Fair Value
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Similar
OTEX
TOP PICK
A key reason to buy this is their move into supplying technology for EVs. They have the expertise and EVs will only grow. Buy for 5-10 years. (Analysts’ price target is $10.61)
TOP PICK
A key reason to buy this is their move into supplying technology for EVs. They have the expertise and EVs will only grow. Buy for 5-10 years. (Analysts’ price target is $10.61)
BUY
Has recently started adding to it in the portfolio. The fundamentals for the stocks are good for EV. Does not have a massive position but outlook is good. Levels right now are decent to get into.
PAST TOP PICK
(A Top Pick Sep 03/20, Up 109%) Sometimes it's better to be lucky than smart. He sold in February, as the valuations weren't sustainable. No one got broke taking a profit. If it went under $9-10 US, he'd look at it again.
DON'T BUY

It is still working on evolving the company and figuring out which way they want to go. There are so many better places to be where there is more consistent growth. He prefers GOOG-Q and MSFT-Q.

DON'T BUY
One of the so called meme stocks. It has been a wild up and down ride. The price action has nothing to do with the company's prospects. It is a shadow of the business it used to be. It is not profitable. Wouldn't touch it.
WATCH
It got caught up in the Reddit squeeze. BB is still recovering from the collapse of its phone business and still have good patents what may pay off later. Be cautious given its recent run up. He wants to see fundamentals improve. Their cybersecurity efforts need patience. Look at this at C$10.
WATCH
Price target of $15. Has had problems on execution. On the other hand, bullish things have happened on the partnership side, such as with AWS to accelerate intelligent vehicle data platforms. This has promise, but he's watching execution closely.
DON'T BUY
It is still working through some of the gamestop story so he would not touch it at this point. He would not step into it until it started trading on fundamentals. It does not have as much growth as he likes.
PAST TOP PICK
(A Top Pick Feb 20/20, Up 111%) He sold last week. Management has done an unbelievable job of transforming this company to a cyber security name. He'd like to get back to the name but not at this price. He noticed a few insiders were selling.
SELL ON STRENGTH

There were some fundamental winds that were positive in the past couple months. Notably, the Amazon deal, Facebook settlement and patent sales. Balance sheet is also pretty strong. However, it has totally gotten sucked into the Reddit speculation. It remains a speculative story still.

DON'T BUY
Allan Tong’s Discover Picks On Monday this week, BlackBerry soared as much as 35%. This comes a full week after this Canadian tech pioneer announced it had settled a patent dispute with Facebook. Read Hit and Misses: 5 Tempting Tech Stocks for our full analysis.
COMMENT
The analyst price target is around $6. This is another short squeeze with 8-10% of the stock being shorted. Impossible to say what the technical value is because it is all speculation.
PAST TOP PICK

(A Top Pick Dec 10/19, Up 22%) John Chen should get CEO of the year award. They've generated cash flow all along. BB gets no respect from investors. Recently, they got a boost with the Amazon self-driving car deal. The balance sheet is good with net cash. He likes it and has added to it. This is a great long-term play in cybersecurity.

HOLD

It is in two businesses – data security for companies and in the auto sector for the connected car. They complete with data security against MSFT-Q with products offered almost for free and the other is PANW-N who announces business they took away from competitors. If they can grow the auto business, that has upside. It is going to take time because it is in the early stages. It is a hold if you are patient.

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