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Stock SymbolApple (AAPL-Q)
Source of InformationMarket Call (BNN TV)
T.V. Program Date2018-07-31
Opinion

This is a great company but its business has evolved. Its penetration in developed markets is very high and so its sales are replacement cycle. In less-developed markets, the phone is so expensive that it is difficult to increase penetration. The company has a lot of cash, but it is not using it. In addition, the company has grown so quickly over the last few years that continuing the momentum will be a challenge. For someone who has owned this company for a while, he would recommend taking the cost basis off the table. He doesn’t expect this to have a huge correction, which is what he expects for Twitter, but he does expect Apple to become range-bound.

Price (as of program date)$190.290
Implied Signal
ExpertDarren Sissons
T.V. Program TopicGLOBAL EQUITIES & TECHNOLOGY
Own or RelationshipNo